Dos and Don’ts for Planning a Successful Conference

11 April 2017

A conference is typically a business event that brings together like-minded people to discuss a specific topic, usually over the course of a couple of days.

The ultimate goal of a conference is to inspire, teach and facilitate sharing of ideas. The more specific the theme, the better the conference, as it’s likely to attract more SMEs (Subject Matter Experts) and highly passionate attendees.

Besides being a money-maker (in terms of ticket sales and sponsorships), a conference can provide an exceptional way to grow your business reputation in your specific industry, when done right! Unfortunately a bad conference can be a very public way to originate negative talk about your business and/or your products and services.

To help you get it right, we’ve put together a list of DOs and DON’Ts to steer you clear of everything that could hurt your reputation and waste your money.

As always, End2End Events is always available for consultation on any event for your business, including planning and executing a successful conference. DO:


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